Mary Mackenzie Dunn

Bee Campaign

Design and concept for the “Bee Campaign,” a promotional piece for Whole Planet Foundation.

This project received national press and acclaim. It was featured across the web, on the Today Show, and ABC Nightly News.

 The project began by completely wiping out Whole Foods’ instagram feed to symbolize how much we’d lose without bees… and only following a few key bee celebrities (like the Queen B, Beyonce)! Then a few bees began to fly by… Finally, a few videos I designed and animated filled the screen showcasing all we’d lose without bees.

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